YACHTWAVE® Delivery Platform for Boat Builders
66% Of Boat Buyers
Chose Used Over New.
Deliver the Boat. Keep the Customer.
Every boat you build — connected to you for life. In your app, under your name in the App Store and Google Play.
ROI.
What the Old Handover Process Costs You
Every challenge on the Overview tab has a price: sales hours, stalled schedules, discounts, weekend calls, paper, warranty. Put your own numbers in and see what the Delivery Platform returns each year.
Where the money goes
Seven Costs Hiding in a Paper Handover
Each row is a challenge boat builders described to us, what it costs, and the platform feature that removes it.
| Challenge | What it costs today | What removes it | Anchor |
|---|---|---|---|
| Status calls overwhelm sales | Hours per build spent answering “where is my boat?” | Visual build status + phase descriptions (BUILD) | Your staff cost per hour |
| Delays waiting on the customer | Financing cost on a boat that sits while a selection or payment is chased | Phase-specific action items + reminders (BUILD) | Floor-plan / WIP money at 5.5–10% a year |
| Wrong colors or options | Rework, or a discount to make the customer whole | Decision Manager audit trail + Production Build Order (BUILD) | Your average concession |
| Weekend distress calls | Dealer and builder staff time on after-hours technical calls, for years after delivery | AI Mechanic® + orientation videos on demand (DELIVER) | Complex technical calls cost 2.5–3× a routine call |
| Plastic bins and paper manuals | Printing, binders and the hours to assemble a handover kit | Electronic materials (DELIVER) | Your kit cost |
| Warranty claims you can’t separate from misuse | Around 2% of net sales across publicly traded boat builders | YACHTWAVE® Telematics: product fault vs operator behaviour (CONNECT) | Brunswick FY2024 10-K |
| Buyers drifting to used boats | The next sale, and the referral | A branded owner app for the life of the boat (BUILD + CONNECT) | J.D. Power: repurchase intent 31% → 60% for one satisfaction point |
Calculator
Your Numbers
Start with your builder profile. Every assumption underneath is editable; the defaults are conservative and sourced below.
1 · Status calls & updates
2 · Delays waiting on the customer
3 · Selection errors & concessions
4 · After-hours support calls
5 · Paper handover kits
6 · Warranty claims
7 · Repeat purchase (upside, off by default)
Estimated annual value
$0
$0 per boat delivered
0× return on the platform cost
Pays back in 0 months
Estimates, not a quote. The model counts direct savings only; brand and resale effects are excluded unless you switch on line 7.
Sources & assumptions
Where the Defaults Come From
- Warranty at ~2% of net sales. Brunswick Corporation FY2024 Form 10-K: warranty provisions of $83.0M plus $16.6M for pre-existing warranties, and payments of $102.3M, against net sales of $5,237.1M. MasterCraft's FY2025 filings run higher for the nine months reported. Default 2%.
- Cost of money 5.5–10%. Dealer floor-plan financing quoted at 5.5–7.5% (Crestmont Capital, 2025) and 8.07–10.32% on one public dealer group's inventory facility (SEC filing, March 2024). Default 8%.
- Marine labour $70–$150 per hour. Discover Boating puts shop rates at $70–$120; South Florida shops report $120–$150; factory-certified diesel technicians exceed $175. Used to price technical support time.
- Cost per support call. ContactBabel's inbound average is $7.16 per call; voice benchmarks for 2026 run $9–$16; complex technical calls cost 2.5–3× a routine one. A dealer or boat-builder employee taking a weekend technical call is priced at $40 by default.
- Repurchase intent. J.D. Power marine studies: 60% of owners rating their boat 9/10 say they will definitely repurchase the brand, against 31% at 8/10. The delivery experience is part of that score: 70% of our survey respondents said it shaped their view of the brand.
- Our own research. YACHTWAVE Boat Owner Survey, June 2025 (n=400); interviews with over a dozen boat builders, 2023–2025.
- Assumptions, not sources: calls per build, minutes per call, delay rates and days, error rates and concession size, kit cost, and every removal percentage. They are set deliberately low; change them to yours.
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SCHEDULE A DEMOYACHTWAVE Owner Survey · n=400 · June 2025